What is a Voice of Customer program?
Voice of Customer programs take many forms. The essence of any Voice of Customer program involves capturing data, analysing and reporting on customer feedback.
One the most common ways to get started is to track the Net Promotor Score of your customers. NPS is a measurable metric that can track your brand loyalty over time. Brand loyalty, has a direct impact on sales. Both attracting new sales, and increasing return customers.
For businesses of all sizes, voice of customer programs can provide great benefits, including:
- Increased Sales
- Increasing number of returning customers
- Reduced customer churn
- Reduced cost of sales
What makes us unique?
It starts with Inqyr.
End-to-end process mapping
There's a lot that goes into Voice of Customer programs. For example, where should it fit in your customer journey, how to get significant results, how to act on the insights.
We have worked in all of these stages, and are happy to give you advice on any of the stages.
A custom solution for you
We know that all businesses are different. Different sizes, needs and most importantly different goals.
Unsatisified with other offerings, we've worked hard to build our own custom NPS solution, Inqyr AI. Allowing for complete flexibility of surveying, complete with advanced machine learning, giving you confidence in the results.
How we do it
For start to finish, or any where in between we can help you get the most out of your investment
Whilst businesses of all sizes can benefit from a Voice of Customer campaign, it's important to be clear on your goals to maximise your investment.
We can work with you, to help you realise what can be achieved
We have our NPS survey tool, which integrates with your CRM. We'll set it up for you, get you started.
Alternatively, if our tool isn't a great fit for your business, we'll source and set up a tool that will work with your business
Survey Strategy Advice
Now that the software is setup, you get to collect the responses!
We can work with you, to ensure you're targetting the right people and at the right time.
We can help you interpret the responses of your Voice of Customer campaign, guiding you to areas of your business that can be improved.
If needed, we can also partner with you to do more advanced and extensive analysis on results and other business areas.
Our offer to you.
To get started with your Voice of Customer program, get in touch with us below.